Sailun Group Attend the 17th China International Tire and Wheel Exhibition in Qingdao
On July 23rd, the 17th China International Tire and Wheel Exhibition was held at the Qingdao International Convention and Exhibition Center. As an important exhibition for the rubber tire industry in the Asia-Pacific regions, more than 280 companies participated in the expo, including more than 110 companies from the tire industry.
As a leading company in the domestic tire industry, Sailun Group grabbed the spotlight with an extravagant stand. At the expo, Sailun Group displayed it’s major domestic brands: Sailun, RoadX, Blackhawk, Rovelo, Heping, and others, making the stand a main attraction at the expo.
Making a star appearance at the exhibition was the Sailun Motosport tire series with it’s flagship Gene-R Podium PD01 semi-slick tires. The PD01 tires are designed specificlay for pro racers and are not street-legal tires. They are deisnged for optimal stability at high speeds, improve grip as they are heated, and also effectively drain water.
This expo not only covered PCR products, but also gave the opportunity to exhibit TBR tire products specially designed for trucks and buses in the China domestic market. A specialty of the company, customers use Sailun Group’s TBR products due to their high load-bearing capacities, tread wear design that promotes even treadwear, and enhanced tire structure.
In recent years, Sailun Group has actively promoted its brandsin the international market and has achieved positive results at international mainstream events, such as off-roading and drifting events. Sailun Group’s two major brands, Sailun Tire and RoadX Tire, have joined forces with football clubs including Valencia CF and West Ham United to further enhance awareness on the international stage. In 2019, Sailun Group was added to the list of China’s Most Valuable brands with a value of 40.285 billion RMB.
Sailun Group prioritizes R&D and innovation, and continually strives to build a product planning system driven by market requirements and R&D, to establish systematic R&D and design capabilities, while also fully utilizing its advantages in the industrial internet and new materials inventions like Liquid Gold. These efforts will continue to improve Sailun’s manufacturing and production capabilities to provide customers with higher quality tire products.
